Destructiods article here: http://www.destructoid.com/espn-guys-whine-over-kobe-bryant-black-ops-ad-appearance-188013.phtml it's pretty short, but ESPN was at it again today, and actually had a panel regarding Kobe's involvement in the game commercial. I'm sure there will be more interesting whining to follow.
I thoroughly enjoyed a commercial as much as one can enjoy such said-advertisement. Was clever, while appealing to the "playerbase".